Panaji: The Goa State Rural Livelihood Mission (GSRLM) has partnered with India’s leading domestic e-commerce platform, Flipkart, to empower women entrepreneurs from self-help groups in Panaji. As part of this collaboration, products crafted by these skilled women will be showcased and sold on Flipkart’s online marketplace. A workshop was also held to facilitate this initiative.
On this occasion, Goa Chief Minister Dr. Pramod Sawant emphasised that this is the opportune moment to realise Prime Minister Shri Narendra Modi’s vision of a Viksit Bharat (Developed India). He stated that initiatives like these will help fulfil the Prime Minister’s Lakhpati Didi mission through targeted training programmes. Praising Flipkart’s efforts, Dr Sawant highlighted that the training provided to women from Goa’s self-help groups would further empower them, enabling them to become self-reliant and contribute significantly to the nation’s development. He added that, with Flipkart’s support, products crafted by these women can now be sold on a global scale.
Speaking at the event, Flipkart Group’s Chief Corporate Affairs Officer, Rajneesh Kumar, emphasised Flipkart’s unwavering commitment to empowering local entrepreneurs by providing them access to a global marketplace. Highlighting the transformative potential of the Flipkart Samarth initiative, he commended the National Rural Livelihood Mission’s efforts in uplifting artisans and craftsmen. Kumar stated that workshops like these equip artisans with the tools and knowledge needed to unlock their full potential, enabling them to showcase their unique products to millions of customers across India and beyond.”
At the event, Gopal A. Parsekar, Project Director of GSRLM, provided an in-depth overview of the various schemes implemented for women’s self-help groups in Goa. The Flipkart team conducted training sessions for the women entrepreneurs, equipping them with essential skills. On this occasion, women entrepreneurs also shared their experiences, highlighting the positive impact of such initiatives.
