Kancheepuram: Hyundai Motor India Foundation (HMIF), the CSR arm of Hyundai Motor India Limited (HMIL), completed Phase 3 of its Empowerment Programme for Rural Women. The programme successfully helped 453 beneficiaries generate cumulative income upwards of INR 6.30 Crore across five districts – Vellore, Tiruvannamalai, Kancheepuram, Tiruvallur and Ranipet in Tamil Nadu.
Speaking about the programme, Saravanan T, Trustee, Hyundai Motor India Foundation said, “Hyundai Motor India Foundation is committed to making a difference in the lives of people through our various social responsibility initiatives aligned with our global vision, ‘Progress for Humanity.’ Women are strong contributors to our society. We must empower them to achieve financial independence to foster an inclusive and sustainable future. We believe this effort will help them to hone their entrepreneurial skills and fruitfully sustain these income-generating ventures.”
On behalf of Hyundai Motor India Foundation, Madhan Raj T N, Vertical Head – Management Accounting HMIL, presented the ‘Best Performance Awards’ to the women beneficiaries during a felicitation ceremony organised to mark the completion of three phases of the programme. In Phase 3, implemented in collaboration with NGO partner Hand in Hand India, around 200 women from 80 villages across three districts namely Kancheepuram, Ranipet and Tiruvallur benefitted.
Thirumaran, Assistant Director – Animal Husbandry Department, Kancheepuram and Konda Radha Krishna, COO, Hand in Hand India were also present.
Launched in 2020, this Livelihood Support Programme aims to benefit 5,000 rural women across five districts of Tamil Nadu, enhancing the financial independence of women. The programme also seeks to provide them with essential skills, resources, and opportunities to generate income and contribute to their communities.
Under this initiative, HMIF supports beneficiaries with cattle, training programmes on cattle maintenance, fodder cultivation, financial literacy, cattle insurance, periodic veterinary camps, distribution of milking vessels, and nutrition kits.
Building on the success of the previous two phases, this initiative has positively impacted 453 women in the region to date and helped them earn an additional income of
INR 6000 – 8000 per month. In the next phase of this Livelihood Support Programme, HMIF will work with an additional 250 women to train them, and offer mentorship and support in business development in non-dairy trades.