National, November 24, 2020: In a bid to thank COVID warriors and nurture promising talent, Imarticus Learning, India’s frontrunning professional education firm, is launching the #JoyOfGiving movement as a part of its CSR initiative. The new initiative which was launched on November 19, just ahead of Thanksgiving Day, will offer a 100 per cent scholarship for COVID warriors.
Available to graduates from any discipline falling in the 21-25 age group, the scholarship will be granted to those nominated as a COVID warrior by their friends, colleagues, family, or even an acquaintance. The eligibility criteria are that the COVID warrior must be from any of the essential services sectors listed by the government between April-August 2020 such as Pharma, Banking, Public Transport, Facilities Management, Municipal Staff, Groceries, Milk Vendors, etc. Additionally, plasma donors between the age group of 21-25 will also be eligible for the scholarship as a COVID warrior, irrespective of their contribution to society as an essential worker.
To nominate a COVID warrior for the scholarship, one needs to tag the nominee who they think deserves a full scholarship in an industry-endorsed Data Science, Credit Risk & Underwriting, Financial Analysis, or Digital Marketing ProDegree. Anyone tagged under #ImarticusScholarship will be considered as a nominee, and the nominees will then be required to submit an essay on their personal experience as a COVID warrior.
Post this, the top 25 essays shortlisted by an Imarticus panel will be requested to share an attestation from his/her Head of Department certifying their contribution as a COVID warrior or as a Plasma Donor. The top 25 shortlists will be allowed to put up their case and essay on social media and the top two essays with the highest likes and engagements will be awarded a 100 per cent scholarship on any one of the programmes the winner chooses to attend.
Commenting on the new campaign, Nikhil Barshikar, Founder of Imarticus Learning said, “The pandemic has upended our lives almost overnight and essential workers are the ones who have continually been on the frontlines to ensure that life doesn’t come to a complete standstill for us. The #JoyOfGiving campaign will benefit the scholarship winner immensely by offering them world-class education in their chosen field of study. The chosen winners will be able to unrestricted gain access to certified courses with the complete study material. We are delighted to launch this and will be planning more such campaigns and initiatives soon.”
The scholarship will apply to industry-endorsed Data Science, Credit Risk & Underwriting, Financial Analysis, or Digital Marketing ProDegree of Imarticus.