Tetra Pak and the Nest Man of India Raise Awareness about Environment Conservation Among Children


Delhi: On the eve of Earth Day 2022, Tetra Pak, a world-leading packaging and processing solutions provider, has joined hands with Eco Roots Foundation, an NGO working to conserve ecosystem, environment, and biodiversity to launch a programme called Happy Wings. This programme will reach out to over 200 schools across the country, covering over 20,000 students to educate children about the importance of protecting biodiversity, while also teaching them how to make nests for small birds using household waste like jute, coconut husk, and recycled beverage cartons.

Launched at Mount Abu Public School, Rohini through a nest-making workshop, the programme saw participation from representatives of 30 schools across the National Capital Region where children learnt to make nests using household waste, as well as composite sheets made from recycled cartons. This will be followed by a workshop at Delhi Public School, Faridabad with participants from over 20 schools. The programme aims to inspire behavioural change among children at a primary level and increase sensitivity towards the environment.

The workshops will be conducted by Rakesh Khatri, Founder of Eco Roots Foundation, popularly known as The Nest Man of India, who has built more than 2.5 lakh bird nests throughout India, thus helping several sparrows and other small birds find their way back to the national capital.


Announcing the association, Ashutosh Manohar, Managing Director, Tetra Pak South Asia, said, “Our approach to protecting the planet is grounded in our commitment to a low-carbon circular economy. Over the years, we have focussed a lot on responsible sourcing of material to protect biodiversity, while also enabling recycling of our used packages to give them an effective afterlife. Happy Wings is a beautiful blend of both – bringing sparrows and small birds back to our cities, while also putting recycled cartons to good use.”

Rakesh Khatri, Founder of Eco Roots Foundation, added, “Happy Wings is the result of a shared sense of purpose between Tetra Pak and Eco Roots to protect the planet. I am delighted to collaborate with Tetra Pak, in creating the next generation of conscious citizens, our children, who can change the course of our collective future for good. Over the past 14 years, we have reached out to 10 lakh students across the country, and with committed partners like Tetra Pak, we will take this to the next level.”

Happy Wings is one of many programmes run by Tetra Pak across the country to raise awareness about environmental conservation, especially through waste segregation and recycling. Tetra Pak cartons are paper-based and recyclable and over 40 per cent of cartons sold in India are already being recycled. The cartons can be recycled in many ways – pulp to make paper-based products like bags and notebooks, polymer-aluminium granules to make waterproof products like roofing sheets & furniture, and composite sheets to make products like seats and backrests for commercial vehicles, furniture and bird-nests.