National: As the pandemic-hit world deliberates upon ways to reinvent youth skilling, in a significant step, online gaming major, Zupee launched a special e-skill training programme under its flagship initiative Zupee Skilling Academy (ZSA) on the occasion of World Youth Skills Day 2021.
The timing of the launch coincides with Prime Minister Narendra Modi’s call for expediting the skilling, re-skilling and up-skilling of people to meet the huge demand due to fast-changing technology. Declaring skill development of the new generation a national need, he called skilling the foundation of Aatmnirbhar Bharat.
The second leg of the Zupee e-Skills programme is being conducted in the Zupee training centre at Jogeshwari East area of Mumbai. The programme, implemented in collaboration with Ekta Foundation, will train 60 youth from underserved sections of society in courses such as Foundation skills and domain-specific areas that are aligned with the QP (qualification pack) and NOS (National Occupation Standards) as specified by the Sector Skill Council. Under this pilot programme, ZSA will train 30 candidates each in retail sales associate and social media executive domains.
Speaking about the launch, Dr Subi Chaturvedi, Chief Corporate and Public Affairs Officer, Zupee, said, “Zupee is working to empower the youth of the nation with latest tech, know-how and non-tech life skills to make sure that they meet the requirements of the jobs of the future. Zupee SkillsAcademy is putting in efforts to proactively develop and implement new-age, sustainable skill development programmes via interactive training sessions by integrating digital solutions for scalability. This is one of our efforts directed at answering the Prime Minister’s call for skilling the youth for an Aatmanirbhar Bharat and helping the nation achieve the 5 trillion-dollar dream by 2025.”
She added, “With the onset of an ever-changing, fast-paced and tech-focused work environment, it has become increasingly critical to empower, stimulate and action the youth of today to become the workforce of tomorrow. Enabling and empowering the youth, so that they become agents of positive change lies at the very heart of Zupee’s e-skill development initiatives. The e-skill programme is aimed to enhance the competency and employability of youth members to ensure that the skills most in demand like critical thinking and analysis, problem-solving, self-management, working with people, technology, its use for good and development are inculcated.”
In this initiative, the training implementing partner Ekta Foundation will offer training on a hybrid model of online and offline classes considering the present pandemic crisis with the help of e-learning modules. After completion of two months of training, followed by assessment, the trainees will be rewarded with certificate and placement opportunities under the programme.
Subrat Mishra, Trustee, Ekta Foundation said “The increased penetration of smartphones and availability of Internet at an affordable cost has been instrumental in the adoption of online courses. With Zupee, we are now trying to reach the underserved youth, who need it the most. As schools and training institutions remain shit due to the pandemic, Zupee Skills Academy will be an important initiative to keep the momentum going. The learning cannot stop.”
The Zupee Skilling Academy (ZSA) is a continuous, sustained long-term project that intends to lead the biggest transformation in traditional education, learning and skilling. This programme aims to be the impetus the country needs to become the talent hub of the world for emerging technologies, as it has been for the IT and ITES companies in early 2000s preparing a workforce of the future and unlocking the potential of gaming for all, to claim India’s rightful place in the global value chain.