New Delhi: Otrivin, the leading nasal spray brand in India, is proud to announce the expansion of its ‘Actions to Breathe Cleaner’ programme with the installation of 100 air purifiers across ten government schools in India to improve overall air quality within their learning environments. In addition to the installation of 22 air purifiers across three government schools in Bengaluru in 2022, Otrivin has now taken a step ahead by installing 78 self-cleaning and sustainable air purifiers in ten government schools in Delhi so children can breathe cleaner air.
Sharing his thoughts on this new phase, Bineet Jain, Category Head – Pain & Respiratory, Haleon India, said, “Air pollution is an everyday battle that we live with. While it affects individuals of all ages, children perhaps are the most vulnerable and adversely impacted, despite being the least contributors to air pollution. At Haleon, we are led by our purpose of delivering better everyday health to humanity. Recognising the vital role that clean air plays in the healthy growth and development of students, it is our objective to raise awareness about the importance of breathing clean air and following sustainable practices in schools. Post the success of our pilot project in Bengaluru and the positive impact generated, we have brought this programme to one of the worst-hit areas – Delhi NCR. We believe that by creating a healthier, safer environment for children, we will make a tangible difference in their daily lives. We hope that the Actions to Breathe Cleaner programme inspires others to take simple actions to make our world healthier and a better place to live.”
Ten schools catering to underprivileged communities in Delhi-NCR, across regions like Dwarka, Palam Vihar, Ghaziabad, etc., were identified based on their location with poor air quality and a lack of access to clean air solutions in the area. With the installation of an additional 78 air purifiers, the programme is now positively impacting a total of 4000+ students and teachers across the region.
Showcasing the positive impact of this initiative, Rajender Meena, Head Principal, Government Boys Senior Secondary School (GBSSS), Raj Nagar – I, Palam Village, said, “As educators, we strive to provide the best learning environment to our students every day. Rising air pollution levels across cities in India not only have a detrimental effect on children, but it also impacts their education due to school shutdowns. With the help of Otrivin’s ‘Actions to Breathe Cleaner’ initiative, we are now able to provide a healthy environment with clean air to both our students and teachers.”
The ‘Actions to Breathe Cleaner’ programme was launched in 2022, where three schools with the lowest air quality across Bengaluru were identified to install 22 sustainable and self-cleaning air purifiers across these schools, improving the air quality of approximately one thousand school children every day. The initiative aims to encourage people at large to take small actions to breathe cleaner such as using public transport, walking short distances instead of driving, carpooling, etc., to curb air pollution.