India, July 1, 2020: Grundfos India, a global leader in advanced pump solutions and a trendsetter in water technology, has recently launched their social media campaigns, ‘EkBoondhPaani and ‘i Save Energy’ on Instagram in order to build engagement on this platform and expand their reach to a wider audience.
‘EkBoondhPaani and ‘iSave Energy’ are social media campaigns driven by the company on Facebook and Twitter to create a forum that encourages discussions around water and energy conservation. These pages are now being launched on Instagram to increase the engagement further and promote more discussion around sustainably utilising and conserving water and energy. These Instagram pages will also host quizzes, contests and tips on how these two precious resources, water and energy can be conserved.
Saravanan Paneer Selvam, General Manager, INDO Region, Grundfos said, “Water and energy are intrinsically connected. Grundfos’ endeavour here is to create an engaging platform to raise the awareness for water and energy conservation. Considering that a majority of our audience is active on Instagram, we hope that this platform will help us further spread our message with regard to water and energy.”